De La Heart was founded with a simple mission: to make wellness feel accessible, effective, and deeply personal through everyday rituals rooted in self-care.

In 2017, founder Gigi Vogel began her own wellness journey after years of balancing the demands of a fast-paced corporate career while struggling with the effects of chronic stress and burnout. Searching for a healthier and more intentional way of living, she immersed herself in mindful wellness practices, ancestral beauty rituals, and holistic approaches to well-being. As she documented her discoveries online, a growing community connected with her honest and approachable perspective on wellness.

In 2019, Gigi discovered the transformative power of lymphatic drainage and quickly recognized a gap in the beauty industry: while these treatments were becoming increasingly sought after, there were no elevated tools designed to help women recreate the ritual effectively at home. Inspired by traditional Colombian maderoterapia and the rituals passed down through generations in her culture, she developed The Body Tool — one of the first luxury at-home lymphatic drainage and body sculpting tools designed for modern daily rituals.

What began as a single innovation quickly evolved into De La Heart: a category-defining beauty and wellness brand rooted in lymphatic health, preventative beauty, and intentional living. Today, DLH blends ancestral wellness practices with modern innovation through ritual-driven bodycare, skincare, sculpting tools, and wearable wellness essentials designed to support women in feeling lighter, more radiant, and more connected to themselves.

Built on the principles of wellness, lymphatic health, skin longevity, and high-performance self-care, De La Heart continues its mission of reimagining beauty and wellness through approachable products and rituals that seamlessly integrate into modern life.

At its core, DLH exists to empower women to care for themselves with intention — because when everything flows, everything glows.